As in-person events and face-to-face socialization resumed in 2021 with pandemic precautions, demand for facial plastic surgery and aesthetic procedures has catapulted. Per the 2021 member survey for The American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), the world`s largest association of facial plastic surgeons, the number of surgical and non-surgical facial plastic surgery treatments has increased dramatically in the last year. An estimated 1.4 million surgical and non-surgical procedures have been done in the past year, with plastic surgeons performing an average of 40% more procedures than they did in 2020. Furthermore, 83% of AAFPRS surgeons saw an increase in bookings over the last year (up from 70% in 2020). Surgical procedures (rhinoplasty, facelift, blepharoplasty) are the most common procedures as part of this upsurge, but the demand for non-surgical treatments grew as well.
After almost two years of canceled plans, minimal makeup, and overanalyzing their ZOOM reflections, men and women are ready to regain confidence and shake off the pandemic blues. 92% of AAFPRS surgeons agree that this surge of interest in facial plastic surgery is due to increased patient free time and flexibility to recover from treatments, as many patients are still working from home or now have a hybrid workplace option. Increased disposable income due to the money-saving benefits of staying in has also contributed to increased interest.
According to 89% of respondents, the [ZOOM Effect" and social media have also impacted these numbers, as patients are seeing their reflections and comparing themselves to others, and finding things they`d like to change. 79% of facial plastic surgeons identify patients seeking procedures for an improved appearance on video conferencing as a rising trend, compared to only 16% the previous year.
Edit by Maggie
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